Eazi Access wins JLG distributor award
Eazi Access, one of Africa’s largest access rental and sales companies, recently won the Best Marketing Campaign prize in JLG EMEA’s Distributor Awards. Competing across four categories—sales, service, marketing, and low-level access—Eazi Access emerged as the winner for marketing. Distributors from Denmark, Poland, South Africa, and the UK were recognised in each category.
Eazi Access has been the sole distributor for JLG in South Africa and Namibia since 2010, consistently promoting the JLG brand alongside their own. The JLG Best Marketing Campaign Award honours a company that has significantly contributed to enhancing the JLG brand, with a focus on clear campaign objectives, effective implementation, and measurable results.
Kim Meszaros, Group Marketing Manager at Eazi Access, commented, “We are honoured to receive this award, especially given the competition from larger distributors across the EMEA region. Our customers, spanning industries like agriculture, construction, entertainment, heavy industry, light industry, and mining, rely on us for rental, sales, servicing, and training.”
With 10 JLG product categories and 70 machine types, Eazi Access promotes the JLG brand across diverse channels, including its website, promotional materials, LinkedIn, Facebook, YouTube, email campaigns, newsletters, events, exhibitions, and digital videos. Meszaros noted the importance of aligning JLG’s brand with Eazi Access’s broader community development efforts, which subtly reinforce the brand’s presence. She added, “Our stakeholders and shareholders play a crucial role in our marketing strategy and share a vested interest in the success of the JLG brand.”